SFA E-zine - The Tuesday Edition
 

Dear Member, 

 

Welcome to this edition of the SFA e-zine.

 

Please invest five minutes of your time this week and take part in our Summer Sentiment Survey. Your input will help us voice small business concerns with central government and allow us to track key trends in the small business sector.

 

The SFA recently made a submission to the Department of Finance's SME tax incentives consultation in relation to the Employment and Investment Incentive (EII); Start-up Refunds for Entrepreneur (SURE); the Start-up Capital Initiative (SCI); the Key Employee Engagement Programme (KEEP); and CGT Entrepreneurs' Relief. 

 

Learning never stops for small businesses! Our SFA Skillnet courses for June cover finance for non-financial managers, wellbeing, getting the best out of CRM, pitching to sell and winning customers with digital marketing.

 

As part of our Grow, Scale, Succeed campaign, we have prepared a guide to help you source new employees and ease those recruitment struggles you might be facing. We also bring you details of an eBook from the IE Domain Registry which helps you get an accurate website quote for your business.

 

Our next Business Bytes event is taking place on 12 June in Dublin and will cover creating engaging content across social media platforms, be sure to book your place today. 

 

As always, we’d love to hear from you about any queries you may have, issues you wish to have raised with Government or other stakeholders and your ideas on how we can improve the business environment for us all. Please contact me on tel: 01 605 1602 or e-mail: sven@sfa.ie or tweet: @SFA_Irl or visit: www.sfa.ie.

 

Kind regards, 

Sven Spollen-Behrens

SFA Director


NEWS
Please invest five minutes of your time and take part in our Summer Sentiment Survey
 

Have your say to help the SFA voice small business concerns with central government and allow us to track key trends in the small business sector...


We would like to invite you to take part in the Summer 2019 Small Firms Association’s Business Sentiment Survey. To do so please use the following link - it shouldn't take longer than 5 minutes.

 

Your survey responses will help us in our efforts voicing small business concerns with central government and allow us to track key trends in the small business sector, which we look forward to publishing in early July with an accompanying media release.

 

Do please get in touch if you have any questions about this survey. Your support is greatly appreciated!

SFA submission to the SME tax incentives consultation
 

The SFA made a submission to the Department of Finance's SME tax incentives consultation in relation to the Employment and Investment Incentive (EII); Start-up Refunds for Entrepreneur (SURE); the Start-up Capital Initiative (SCI); the Key Employee Engagement Programme (KEEP); and CGT Entrepreneurs' Relief... 


In May, the SFA made a submission to the Department of Finance's SME tax incentives consultation. The Department invited interested parties to make submissions in relation to the Employment and Investment Incentive (EII); Start-up Refunds for Entrepreneur (SURE); the Start-up Capital Initiative (SCI); the Key Employee Engagement Programme (KEEP); and CGT Entrepreneurs' Relief.

 

Taxation is one of the most powerful tools available to government to achieve its objectives. If this government or a future one decides to get behind small businesses, changes in how we treat small firms and start-ups through the tax system must be activated. Such changes would provide Ireland’s indigenous businesses with the opportunity to invest in innovative or export activities, improve management practices and create employment. Our response outlined the main changes needed to the above schemes to bring about a more comprehensive tax policy.

 

The submission reiterated the Association's support for an overhaul of our tax policy system in order to make a real difference to the small businesses of Ireland. The submission is available to view on our website along with the SFA tax policy document ‘A small business strategy for Ireland: a supportive tax environment for small firms’.



SME training in June for €95 per day
 

Learning never stops for small businesses! Our SFA Skillnet courses for June cover finance for non-financial managers, wellbeing, getting the best out of CRM, pitching to sell and winning customers with digital marketing...


Our first subsidised training programmes started last month and we are delighted with the positive feedback. The cost of open programmes is heavily subsidised for SFA members with a half-day programme costing €50, one day programme costing €95 and a two day programme costing €190.  We are doing an introductory rate with non-SFA members being able to avail of the member rate in June, so do let your clients and contacts know about this offer. 

 

Course

Date/Dates

Location

Details and Booking

SFA Skillnet Financial Planning for Non-Financial Managers and Business Owners

June 11

Bank of Ireland Montrose, Dublin 4

Click here

SFA Skillnet Want to Streamline Sales and Boost Revenue? How to Select a CRM for your Business

June 12

Bank of Ireland Montrose, Dublin 4

Click here

SFA Skillnet Creating a Culture of Health and Wellbeing in your Workplace

June 14

Ibec/SFA Offices, Dublin 2

Click here

SFA Skillnet Pitching to Win Business

June 25

Ibec/SFA Offices, Dublin 2

Click here

SFA Skillnet Win More Business with Digital Marketing

June 26

Bank of Ireland (Workbench Branch), Blanchardstown Corporate Park, Dublin 15

Click here

 

If you have any needs for training or feedback on our schedule please pick up the phone or email. We can also help organise and part-fund in-house training so get in touch if you would like to discuss this option.

 

Contact SFA Skillnet Network Manager, Geraldine Lavin on geraldine.lavin@sfa.ie or 087 7871642 to discuss your training needs.

 

Guide to sourcing new employees to combat those recruitment struggles
 

As part of our Grow, Scale, Succeed campaign, we have prepared a guide to help you source new employees. Read on to see what this invaluable guide can offer your business to help combat those recruitment woes...


Our Grow, Scale Succeed campaign has been developed to help small businesses find and keep the right people. In this article we share a guideline that helps small business source new employees.

 

The guide offers a four-step process in recruiting new employees from understanding your target audience, how to identify where you can reach your target audience, ensuring your recruitment message is clear to attract new candidates and the importance of a recruitment process.

 

The guide offers a comprehensive list of recruitment resources that are specific to a wide range of sectors. This includes job websites and publications for professional roles, the not for profit sector, retail, the tech sector and much more. The process section will help you develop and understand the need to see if your recruitment search is yielding you the results you need or whether you should go back to the drawing board.

 

If you find that your current recruitment search is not working out for you then visit the recruitment section of  our Grow, Scale, Succeed online platform and download the guide today.

 

If you have any specific questions please contact SFA Executive, Helen Quinn on 01 605 1668 or at helen.quinn@sfa.ie.

 

How to get an accurate website quote: a guide for SMEs
 

IE Domain Registry have released an eBook to help you get an accurate website quote. It will guide you through the information you need in order to create the best website for your business...


Last week, IE Domain Registry launched their new eBook: ‘How to get an accurate website quote’.

 

The publication is based on feedback that IE Domain Registry have been receiving from SMEs in relation to difficulties comparing quotes from website developers. For this reason, IEDR have created a ‘website development tender’ template as a handy tool to help get comparable quotes. The eBook guides you through the questions you need to ask to get the best website for your business.

 

It outlines, step-by-step, the information that you need the developer to know about your business. This will ensure that the website proposal is specifically geared towards your customers and your desired goals.

 

It concludes with a template timeline and cost outline for the developer to fill in. That way, when you receive quotes, you will be able to compare the information and decide which one best meets your needs.

 

The eBook can be downloaded here.

EVENTS
Creating engaging content across social media platforms
 
  • 12 June, Dublin

The SFA Business Bytes events, which are entirely free of charge, offer small businesses access to expert information and advice and an opportunity to network with their peers. The series is supported by Bord Gáis Energy.

 

In a world of social media attention spans have shorted and, increasingly, audiences have access to enormous amounts of highly specific, interactive digital content. Small business owners are now finding it increasingly challenging to connect with consumers in a meaningful way across varying platforms.

  • Date: Wednesday, 12 June 2019
  • Time: 5:30pm – 7:30pm
  • Venue: SFA Offices, 84-86 Lower Baggot St, Dublin 2

Aisling Hurley MSc, CEO & Founder of The Business Fairy Digital Marketing Agency, will join us to discuss how small business owners can:

  • Identify consumers and trends;
  • Create engaging content;
  • Plan a content strategy; and
  • Utilise new technologies (Facebook shop and Instagram shop).

The event will last for approximately one hour with an opportunity to network before and after. Refreshments will be provided.

 

This event is entirely free of charge, but you must pre-register online.